Wine Labels Case Study
Turtle Beach, Jessie's Paddock & Cassels
What we did:
Turtle Beach came to us requiring a range of wine bottle labels related to both of their white and red range. The idea was to create these wine labels in a way that reflects the brand’s unique personality and more importantly - helping to ensure the bottles stand out from the crowd. Their wine labels had distinct specifications and each of the bottles had different temperature requirements. This essentially meant that we had to utilize very specific printing materials and adhesives to ensure it met Turtle Beach’ expectations.
What we delivered:
For Turtle Beach’s red wine bottles, we created a unique label that was specifically made to fit its shape. For the white wine, which is supposed to be refrigerated, we created a label that met that particular temperature requirement. We used a specific grade of material that was suitable for wines and to ensure the labels stayed on for the long haul we used a special varnish and high-quality adhesives that keep the label going for a very long time. As the labels were machine applied, the rolls had to be cut to specific dimensions to fit the shape of the bottles. The team made sure all these requirements were well understood right at the beginning of the printing process.
Why it's unique:
All of these labels that we created for each of the three brands featured customised sizing, colours, text, and unique branding which all contributed to the look and the feel of the bottle. The most exciting part of the process was undoubtedly working with each of these companies and understanding their specific requirements and then turning that it into reality. Overall, we ended up with some beautiful designs that were unique and eye-catching. Within custom product packaging, bottle labels is something that we’re genuinely are passionate about.
Create your own:
We created similar labels for both Cassels and Jessie’s Paddock as well. Although for both brands the material used was the shiny one, for Turtle Beach's white wine bottle, textured material was used, to prevent the label from bubbling.
Custom Packaging Labels are the perfect option for anyone looking to bring something new and special to your products. Designed and manufactured right here in Melbourne, we guarantee they'll have a unique look and feel that can't be created anywhere else. Find out more.
We cater to wide range of requests, and tricky applications are our speciality. If you have a custom product you need created, please don't hesitate to get touch with us on 1300 393 577 or request a Quick Quote. Or feel free to keep reading the rest of our Testimonials.